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What Is Wine-Searcher and How Can You Use It?


In our recent post, we talked about various types of wines and what the best way of keeping them fresh for a long period of time is. But an even more important question, especially these days, is how do you find the best bottles of wine that also have an affordable price. Have you tried using Wine-Searcher?


Finding a wine made easier

Back in the old days, we had to rely on our own experiences, check a book or ask somebody else if we wanted to know the answer to a question. What is the best white wine and how it’s made? How do you store it? For how long is it good? What food goes with it? All of the answers to these questions had to be learned over time and written down.

Of course, now everything has moved on the Internet – it’s how you are reading this article after all, right? So if you have any of the above questions, you just quickly google what interests you and you’ll find the answers you were looking for. It was only a matter of time until there would be a site dedicated to wines and where to find them.

The website Wine-Searcher is pretty self-explanatory. You enter the site, you type in the wine you are looking for, and you will get results for the stores near you that sell it, the volume the bottles have, and even the price. Neat! From lesser-known wines to the famous ones, you can find them all right on the website.

The fact that it also gives you the price of the wine is really cool as it allows you to compare prices between stores. You can also find out in advance how much money you should prepare for this beverage if you are planning a party in advance and you don’t even have to go to the store or speak to anybody!

What can you find?

This search engine will let you find the price of the beverage you are looking for and if it’s available in certain stores. Despite the name, the website doesn’t really rely on wine only since you can also find the same results for other popular drinks such as beer, spirits or whiskey. This way you can really plan the party without leaving your home!

At the beginning of 2021, there were about 10.9 million search results you could find on the website regarding different brands of wine, beer, and spirit. 20,000 stores and businesses were available for your order so you could really find the more affordable one or the one closest to your home. 

Furthermore, the website is available to help you in 121 countries of the world! With around 195 countries in total being recognized in the world, but with some not selling alcohol or having other, bigger problems than finding the best-priced wine, we can agree that the website covers a lot of territory across all continents.

On the website, you can also find very useful articles that may interest you regarding this topic such as a full-on encyclopedia of different wine regions, varieties of grapes, but also what the top wine producers are. If wine is your passion, you will not get bored by scrolling this website, no doubt about it.


There’s an app for everything

Of course, if you run a successful business in 2021, you can’t just be a web-browser website, you also need to have an app for the phone. Fortunately for all of us, Wine-Searcher is also available as an app on Google Play and the App Store. This means almost all mobile phone users are covered when it comes to downloading the app.

Together, the website and the app have around 5.2 million active users per month. That is more than the population of Ireland! That means overall, across an entire year, about 62.4 million people are using the app and the website every year. Just in 2019, about 51 million users have made over 226 million searches on this website in order to find their wine.


The services

The company creates a list of various wine retailers, producers, and even auction houses and presents it to you whenever you may need it. In order for the listings to be correct, there is a team of wine experts working on this so that everything is going to go smoothly. When everything is ok, the results are uploaded into the database of the site.

If you know what you are looking for exactly, you can just use the search bar and type in the name of the wine you want. The website automatically will know your position on the globe so it will search for results around your city. You can also search for results in other countries, of course, you aren’t limited just to where you are.

The links that appear as search results will take you to the websites of different stores and businesses so you can make your purchase. In case you are into something fancier, you can also bid at auctions so you can make that prized purchase that will start the envy of all of your friends.

A cool feature of the app is the fact that it has a tool for label-recognition. That means you can take a photo of a label you are interested in and the app will tell you more things about it such as the general prices, if it’s available in a store near you, and so on.

Both on the website and on the app, you can save the details of the products that you bought or have tried so you’ll remember which ones truly matter. You are also able to create a wish list and give reviews and ratings to products. The ratings are between 1 and 5 stars and will help others know which product to choose and which ones to avoid.

The rating system is, of course, of great help to you too as you can see the general consensus about certain wines. By rating and reviewing the wines you have tried, you can help the community and they will help you back by rating and reviewing the wines they’ve tried.

What do they get out of it?

Of course, for such a complex operation to take place, you need to have revenue that makes it worth it. So how does Wine-Searcher get its income? First of all, you can make a Pro Version account for a month or a year which gives you access to all search results including Sponsored and non-Sponsored merchants.

What is the deal with Sponsored merchants you ask? Just like you, companies can pay an annual fee in which they gain Sponsor status. If the company has Sponsor status, then it will have its offers promoted when the search results are shown to you. It’s similar to how Google works too as it shows you the ads related to your search first.

In case you are looking for a product that is available pretty much everywhere, when you will look for it by using a non-Pro Version, you will see the results that come just from Sponsor merchants. This makes sure that businesses that pay for Sponsor status also get their money’s worth out of the website.


What else can you find out with Wine-Searcher?

As mentioned above, the database that this website has is pretty big and covers a large percentage of the world. Could you believe the website dates back to as far as 1999? Given how the first web page went live in 1991 and how few of them still remain, it’s quite an achievement in itself.

The database that Wine-Searcher uses grows day by day as more and more wines and other beverages are added, their details or prices are updated and old lists which are out-of-date are removed so that you will come across a modern, up-to-date website when you click on it.

As a winery or merchant, you can add your price lists for free so that people can find your business faster. Furthermore, as a user, you can rely on this website to give you the answers to more complicated questions as well, such as: “Where can I find the best Chardonnay in New York” or “What are the most expensive beers of the world?”



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